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Small Biz Sales


Coupa Buyers

Message from Lois Rouder, Amazon Business &

Rod Robinson, Coupa Supplier Inclusion

Small businesses have been hard hit by the coronavirus pandemic with minority-owned businesses experiencing the highest closure rate of all groups.

At Amazon and Coupa, supporting diverse suppliers is core to our customer-centric culture.

When our suppliers thrive, our customers benefit from the products and services they offer.

We are partnering together to help small and diverse sellers grow by being listed on the Amazon Online Store as well as Coupa’s Open Buy. Additionally, the General Services Administration, the primary agency that oversees real estate and acquisitions for the federal government, has contracted with Amazon for procuring items. We are particularly interested in inviting minority-owned businesses who are certified under Section 889 with the System for Award Management (

Please click on the “Get Started” button above to sign up for the webinar to learn more about the benefits of selling your products and services on Amazon and Coupa.

Lois Rouder & Rod Robinson

Lois Rouder

Senior Manager, Bridging Communities Business Development

Rod Robinson

VP, Supplier Inclusion, Supplier Business Acceleration

Tools, services & programs to fuel diverse digital entrepreneurs

Boost your sales when you become an Amazon Online Stores seller

Sell to large corporate buyers through Coupa

Special incentives for Section 889 certified minority-owned businesses

Fireside Chat featuring Tracy Pickett, Founder & Inventor, Hairbrella